4Front opened its Chicago Mission cannabis dispensary for adult-use cannabis sales with an overwhelming response from its customer base. In the first five days of its adult-use opening, the dispensary generated sales of more than $266,000 and served over 2,300 customers.
“Our Mission South Shore team worked tirelessly in anticipation of the adult-use launch, and their preparedness has shown through in spades,” said Kris Krane, President of Mission, 4Front’s retail division. “Because our South Shore location is the only adult-use cannabis store on Chicago’s Southeast Side, we drew in many customers from a very wide area. I couldn’t be prouder of the team’s efforts in serving these new customers – they demonstrated that they are ready to show the same uncompromising quality and care they were known for in the two years they worked as a medical cannabis dispensary, but for the significantly increased volumes of adult use. While we expect supply of product to remain tight for the foreseeable future, we remain laser-focused on meeting the strong demand from our customers at friendly price points.”
“2020 is when 4Front expects a sharp inflection in our revenue growth, owing to applying our battle-tested operational capabilities across a licensed portfolio representing a sizable addressable market. We anticipate this acceleration will be aided by a tailwind as the nascent markets we are in, such as Illinois and Massachusetts, begin to grow and mature. The jolt of energy provided by a great Mission South Shore opening is a terrific way to start the year,” said Joshua Rosen, CEO of 4Front.
4Front is a “from plant genetics to cannabis retail experience” company designed for long-term success and built upon battle-tested operating capabilities at scale, experienced and committed leadership, a strategic asset base, and a commitment to being a magnet for talent.